Something from November

Hola guys!

so you know…music is everything for me. So I thought: November is done, and I listened to a lot of music. I’m lucky because I talk every day about music with my peeps, and I love when they suggest me some good tunes.

So here you can find what I listened to in November. And I hope to keep doing it every month. Hope you’ll enjoy this. And by the way, how cool are LP covers? fuck, I love them, even the ugly ones.


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Goodbye New Zealand, hello Italy


I arrived in New Zealand in October 2013. Almost a year later, I’m going to leave New Zealand.

I decided to come in New Zealand to say hello to my sister-in-law, and visit the country. After 5 days, I started working here and so I ended up staying for a year, going up and down the North and South islands, changing two jobs, going to Sydney for a three day trip, meeting a lot of good people, meeting some not-that-good people.

New Zealand is a country that makes me excited and angry at the same time. I loved the general attitude of kiwis, I loved the black beaches, I loved swimming in the ocean (keep in mind I don’t swim, I survive when in water), I loved the birds everywhere. I didn’t love the massive use of cars, the sucking transportation system in Auckland, the waste of energy (houses here are extremely cold at winter and with no isolation).

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Meet your marketer: Max Johns

Here we go with another episode of “Meet your marketer“.

I met Max few days ago over a beer in Takapuna after almost a year I’m in New Zealand. He is going to introduce himself pretty soon, so I’ll skip it. The story is I virtually met Max when I decided that my next destination would have been Auckland, New Zealand. Looking in Linkedin for digital people based in Auckland, I found Max’s profile and since one of my passion is content strategy, I wrote to him asking to meet as soon as I would have arrived there.

That didn’t happen that fast. We stayed in touch via twitter and linkedin, and finally we were able to sit down for removing the word “virtual” to our meeting.

So with Max, the Meet your SEO/Meet your Marketer series is finally global. How cool is that? It sounds almost as cool as the new Aphex Twin LP coming out in a month. (I said “almost”).

All right Max, take the stage and rock on!

Max Johns

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Your job title is not enough


Nothing new. I always hope something changed from the last time, but it’s not.

There are people who define other people from their job title.
There are people who don’t even think to “define” other people. I like this kind of people.

Defining a person is one of the worst things ever.

Job title is, as the name suggests, a title. Are you telling me that you are not interested in my story, in who I am, which countries I visited, where I screwed up, which beer I like the most?

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