Meet your SEO: Hannah Smith

I remember the first time I asked Sean to do the interview for this project. I remembered when he said he wouldn’t be able to do it in that moment because he was really busy. Then , he gave me ALL the answers after few hours. So I thought: are SEO always saying that they are extremely busy just for the sake of it? I still have the doubts, but I thank Sean a lot because he was one of the first who believed in this project, and his initial “no” convinced me to do this amazing interview series.

I had the pleasure to meet the SEO I’m going to interview in few seconds. I met her in Italy during a marketing conference. She was there with David Sottimano, and she was an amazing speaker.

Who is she? Ladies and gentlemen, SEOs and inbounders, please welcome Hannah Smith. She is an amazing SEO, based in London. She is working as consultant for Distilled and she is an SEOmoz associate. Hannah is even part of the awesome SEO Chicks group.

User: Ok, dear Alessio, could you please just shut up and let Hannah talk?

Me: You’re right! So let’s begin! Thanks Hannah for this interview!

Hannah Smith

Continue reading

Be-Wizard 2012: a recap

Be Wizard 2012

I have the chance to participate to a web marketing conference called Be-Wizard in Rimini (Italy) on 16 – 17 March 2012.

This was for me the first international conference during my SEO career. The conference was divided in two days. The first day was a general web marketing conference. To be honest nothing special. General topics, and speakers who sometimes were extremely boring and not good communicators.

The second day was divided in three sections: tourism, business and advanced. I choose to go to the advanced section because there were speakers I follow on twitter and I was really curious to see them live. The advanced section was really good, even if I have to say I saw that some presentations hav not that magic feeling and spirit that I like a lot when I listen to someone. Anyway.

The free wifi allows me to get in touch in real time via twitter with a lot of people during the two days. The highlights of the two days conference were to meet people, and it was totally great to receive a mention on twitter saying “hey Alessio, coffee later?”. You know, strange feeling…from virtual to real talk.  That’s it. And here are 4 people I had the pleasure to meet and talk.

Continue reading